Company Understanding
Salmon Attitude is a B2B growth consultancy and individual training platform founded in 2018. We help startups, MSMEs, and individuals develop stronger business strategies, industry understanding, and personal growth mindsets.
Salmon Attitude was founded by Abhijit Goon. He leads the team in empowering clients to think differently and achieve their goals.
Our mission is to build future-ready solutions that empower professionals and enterprises, prioritize empathy, and create lasting impact across industries and society.
Salmon Attitude stands out by embodying the 'Salmon Attitude' philosophy: we combine deep industry insight with personalized strategies for startups, MSMEs, and individuals, rooted in a mindset of purposeful disruption, resilience, and challenging convention.
The name 'Salmon Attitude' is inspired by the salmon's journey: it symbolizes resilience, courage in swimming against the current, and purposeful transformation to create bold, future-ready solutions.
We deliver results aligned with your goals by combining expert consultancy, proven frameworks, and an adaptive mindset. Our guidance is personalized, addressing your unique challenges instead of implementing generic solutions.
Salmon Attitude is both a consulting company and a training provider. We offer expert advice for businesses and practical training for individuals.
You can reach out via email at salireattitude@gmail.com, by phone at +91-60035-71717, or connect with us through our social media channels. For pricing or bookings, please WhatsApp or email directly.
Service Clarifications
We offer B2B consulting, industry training, corporate and academic workshops, personalized coaching, and accessible learning via online platforms like YouTube and Udemy.
We serve both. Our offerings range from 1-on-1 training and career-focused content to corporate programs and startup consulting.
Startups, MSMEs, larger enterprises, students, and working professionals can all benefit. We tailor our services to help diverse clients achieve growth and transformation.
We specialize in IT, FMCG, Pharma, Academia, and Logistics, but our approach is flexible across other sectors.
Absolutely. We provide targeted consultancy for startups and MSMEs, helping them scale, improve processes, and stay ahead of the competition.
Yes, we help businesses adopt new digital technologies and strategies to improve operations and customer experience. This includes modernizing systems and processes.
We offer:
i) LeadShift: Strategic leadership workshops for MSME founders.
ii) ThinkForward Labs: Innovation sessions for corporate managers.
iii) CampusToCareer: Leadership grooming for college students entering the workforce.
Our approach includes:
i) SA Growth Canvas: A roadmap for MSME scale-up strategy.
ii) Clarity Loop: A 3-phase reflection-action-improvement model for decision-making.
iii) Mindbase: A framework that blends mindset, behavior, and systems thinking for sustained personal and professional growth.
Through free videos, blogs, workshops, and community events — focused on simplifying industry concepts and sharing insights accessible to both individuals and businesses.
Terminology Explained
Growth consultancy means helping businesses find smart ways to grow faster and solve big problems with expert advice. We provide strategies to expand market reach and improve efficiency.
Industry-aligned training provides practical skills and knowledge directly relevant to current job market needs. It helps students and professionals become career-ready.
Startup support focuses on early-stage challenges like market entry and initial funding. In contrast, MSME consulting helps established small and medium businesses with scaling, operational efficiency, and sustained growth.
"Thinking differently" is defined as challenging outdated norms, embracing experimentation, and applying practical strategies that are both bold and thoughtful in business or personal growth.
We promote four core mindset principles: Celebrate non-conformity, gracefully retire best practices, value deeds over ego, and empower individuals to think differently.
By offering safe spaces for dialogue, questioning assumptions, and designing content that encourages learners and businesses to step outside their comfort zones.